It’s a part of our unique way of doing business that has
helped differentiate us from other auto dealers. We created the FitzWay
philosophy by listening to our customer’s comments over the years, both good
and bad. Customers have told us is it’s important to treat them with honesty
and respect, and to deal in good faith. Our customers also want to receive a
high level of attentive customer service at every level of our operation.
We’ve taken those messages and requests and incorporated them into every aspect
of our business and call it the “FitzWay”, our unique way of doing
business…from our handling of customer phone calls to showroom visits to
servicing vehicles to handling a customer’s questions and requests.
Doing business the FitzWay means constantly creating ways to
become better at what we do. Fitzgerald Auto Mall gained ISO Certification, the highest recognition
available for quality with a focus on the customer; click
here for more
information;we have also developed
programs to help protect our environment including recycling
and innovative energy-saving practices
and have become a Green Power Partner in the Environmental Protection Agency’s
Leadership Club; we have received The National Capital Business Ethics Award
for the way we conduct our business and created the largest Child Safety Seat Inspection Program in the
nation with the support of the National Safe Kids
Foundation and the Montgomery County Safe Kids Coalition.
There are many other ways we’ve implemented the FitzWay philosophy
in the conduct of our day-to-day business. We offer a variety of unique
consumer oriented programs designed to make car-buying easier and more
understandable. A few examples include our unique way of pricing our vehicles
with posted Delivered Prices on every car thus eliminating the hassle and
haggle of price negotiating; our exclusive 150%
Best Price Guarantee assures customers of the best prices;
Fitzgerald Auto Malls Buyer Protection Plan
provides customers with regular vehicle preventative maintenance inspections and
the added bonus of our Lifetime Loaner Car Program that goes well beyond the
manufacturer's loaner car benefits; and our Used
Vehicle Certification Program
includes one of the most thorough
inspection processes in the industry.
At Fitzgerald Auto Malls, every one of our associates
believes in treating our customers the way they would want to be treated…with
honesty, respect, and dignity, that’s the FitzWay.
The Fitzgerald Heritage
In 1966 Jack Fitzgerald founded Fitzgerald's Colonial Dodge
in North Bethesda, Maryland. From the beginning the guiding principle of this
new dealership was to provide exceptional value in the most comfortable,
customer friendly sales and service environment possible. Today, Fitzgerald
Auto Malls represents over twenty brands at nine Auto Mall locations and
that same guiding principal continues.